4-Minute Read We don’t have to tell you that selling today looks different than it did even three years ago. We also feel pretty confident in saying it won’t look the same three years from now. As studies show buyers continue to prefer to take matters into their own hands, companies have to uncover new […]
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Revenue enablement helps companies provide cohesive and consistent messaging throughout the customer journey.
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How to Improve Your Speed to Lead in 2025 4-Minute Read The start of a new year is an exciting time for most of us. Not only do we have the opportunity to say goodbye to the previous year, it’s a great time to start on fresh ideas and goals for the coming year. And,
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4-Minute Read For those who grew up with technology, undergoing a digital transformation seems like a no-brainer. After all, won’t our lives improve significantly with an improved CRM or new application in place to solve that major issue? You might think so but the stats aren’t great. In fact, Boston Consulting Group (BCG) research found
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3-Minute Read Engagement: the Action of Engaging or Being Engaged In the last 5-10 years, the term “engagement” has evolved considerably, especially after the start of the Covid-19 pandemic. In relation to sales and marketing, prospect engagement went from leaning towards potential digital relationships to all-in, cloud-based interactions. Prior to then, digital interactions were slowly
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3-Minute Read Without actively tracking it, you probably wouldn’t notice how much time you spend shifting between apps and webpages. But this study shows that workers across three big employers toggled between different apps and websites 1,200 times a day. That adds up to about 4 hours a week or 5 weeks a year. That’s
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4-Minute Read For those in sales, the lockdown and meeting restrictions during the pandemic brought all your hard work to a screeching halt. The in-person meetings you finally got scheduled were no longer an option. We all scrambled to become Zoom experts and mastered the new “business casual look” i.e., dress shirt with sweatpants. The
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6-Minute Read We’ve all sat through presentations we wished we wouldn’t have. Maybe the topic wasn’t very interesting or relevant. Perhaps the speaker completely missed the mark. Or, maybe it was YOUR presentation that completely bombed. If the latter is the case, we’ve got a few tips to help you move forward from that unfortunate
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4-Minute Read How to Get (and Keep) Your Audience’s Attention Poor goldfish used to get such a bad rap for having short attention spans but it turns out we humans may have just been deflecting what we knew was inevitable … the decrease of our own attention spans. In fact, a recent study shows the
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4-Minute Read Why Everything You Present Should be Mobile-friendly With more and more companies implementing permanent hybrid or work from home policies, you should no longer assume your message is being viewed on a large computer screen in a quiet office. The freedom to work from anywhere … the cabin, your favorite beach, on an
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